Mahua Plus is a Bhojpuri General Entertainment Channel, owned and operated by Mahua Entertainment Pvt Ltd, a media and entertainment company based in Noida. The only rationale of Mahua Plus is to reinvent a strong local essence for its viewers, capturing the culture and tradition of U.P, Bihar & Jharkhand. The channel will offer a bouquet of fresh shows with elements such as fictions, musical shows, mythological shows, blockbuster films, reality shows and much more. As a 24X7 regional entertainment channel, Mahua PLUS will offer a rich platter with flavors of innovative content blended with enduring nourishment.